Google Plus is the newest social effort from the Google empire. I was never a fan of Google Wave or Buzz and felt that Google had missed the point of social completely with both of them. However, from what I have seen from the Google Plus demo this incarnation has real potential. Google Plus – [...]
June 28, 2011 By
How Apple Will Change the Smart Phone Landscape
News released today indicates that Apple is planning on releasing a pre-paid iPhone in the fall. Based on the current iPhone 4, it will be named the iPhone 4S. I wrote about the expansion of the smart phone market a week or so ago and pointed to the appearance of pre-paid smart phones by cell [...]
June 27, 2011 By
Can you have Social Media marketing without Mobile?
Is it possible to have a social media marketing campaign without a mobile element? This question came to me as part of a conversation I was having on Twitter over the past couple of days. It started as an observation that a lot of social media “guru’s” are still selling fluff but that the medium [...]
June 21, 2011 By
What 10m Foursquare Accounts Means for Marketers
Yesterday Foursquare announced that they had passed the 10m accounts milestone. That is a huge number for any business and to achieve it in a little over 2 years is a phenomenal achievement. But what, if anything, is the significance for marketers? Along with the announcement Foursquare released an infographic that highlighted some of the [...]
June 16, 2011 By
We Want To Give You $500
Yes you read that correctly. IncSlingers is offering you $500 as a reward for sending us clients. Refer a new client to us for our Digital TV solution between now and July 15th and when they sign a contract with us we’ll send you $500 USD. Our new digital TV solution allows people and organizations [...]
June 16, 2011 By
Smart Phones May Not Lead Marketers to a Pot of Gold
Smart Phones and marketing, a combination made in heaven, its a rich kids playground, right? As a marketer you might be fooled into thinking that mobile phone usage and in particular Smart Phone usage is a good indicator of where the more affluent of your customers exist. I saw just that conclusion drawn by the [...]
June 14, 2011 By
Why Social Media Monitoring is A Waste of Time
Social Media Monitoring is a waste of time and money. There the cat is out of the bag. All those amazing tools that exist like Radian6, Visible Technologies, Lithium, ViralHeat, Social Mention and hundreds of others are a complete waste of your time and money. Let me explain why. Social Media Monitoring Is Pointless Full [...]
June 6, 2011 By
3 Ingredients to make your Social Media campaign work
When organizations put together a social media campaigns one of the most common aims is earned media. In other words they want people seeing the campaign to talk about it, share it and to become amplifiers for the organizations message. Social Media Campaigns are not Advertising Pushing out messages on Twitter or Facebook or any number [...]
