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		<title>Simms Jenkins &#8211; Email Marketing</title>
		<link>http://www.theincslingers.com/2009/04/simms-jenkins-email-marketing/</link>
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		<category><![CDATA[Email Marketing]]></category>
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Simms Jenkins is Chief Executive Officer of BrightWave  Marketing, an award-winning email marketing services firm specializing in  the strategic optimization of email marketing programs. He has extensive  relationship and interactive marketing experience on both the client and agency  side.
Jenkins is regarded as one of the leading experts in the email  [...]]]></description>
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<p>Simms Jenkins is Chief Executive Officer of <a title="Brightwave Marketing" onmouseover="window.status='Link to Brightwave Marketing'; return true" onmouseout="window.status=' '" href="http://www.brightwavemarketing.com/" target="_blank">BrightWave  Marketing</a>, an award-winning email marketing services firm specializing in  the strategic optimization of email marketing programs. He has extensive  relationship and interactive marketing experience on both the client and agency  side.</p>
<p><span style="font-family: Georgia,serif;"><span style="font-family: Georgia;">Jenkins is regarded as one of the leading experts in the email  marketing industry and the expertise of both Jenkins and BrightWave clients have  been recognized and featured by many media outlets including The Atlanta  Journal-Constitution, Bloomberg TV, eMarketer, Email Marketing Reports,  MarketingSherpa, DMNews and ClickZ.</span></span></p>
<p>Jenkins is the author of <a title="Simms Jenkins Book" onmouseover="window.status='Simms Jenkins Book'; return true" onmouseout="window.status=' '" href="http://www.thetruthaboutemailmarketing.com/" target="_blank">The Truth About  Email Marketing</a> which was published by Pearson&#8217;s FT Press in August 2008.  His column for <a title="iMedia Connection" href="http://www.imediaconnection.com/profiles/iMedia_PC_Articles.aspx?ID=3243" target="_blank">iMedia Connection</a>, a leading interactive Marketing and Media  publication, has been called one of the top 21 information sources for email  marketers.</p>
<p>[podcast]http://www.incslinger.com/podcasts/simms_jenkins.mp3[/podcast]</p>
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