Restructuring Your Business in the Cloud

Restructuring Your Business in the Cloud

Today’s guest post is from Zoe Maldonado. Zoe is a freelance writer and blogger for TechBreach who enjoys writing about all things mobile and electronic and spending time with her very active twin boys. 5 Must Try Web Applications for Your Small Business Many businesses are finding the value in switching to cloud technology for [...]

SXSW From The Sidelines

SXSW From The Sidelines

This is the first year I haven’t attended SXSW in seven years. I’ve attended badged, unbadged as a speaker and as an attendee. This year I was in both the fortunate and unfortunate position of being swamped with work. I was very tempted when a big brand offered me a free ticket and transportation to [...]

Why Online Real Estate Matters for Your Small Business

Today A Guest Post from President and COO of www.reputationchanger.com, Mike Zammuto. Have you ever gone to sign up for a new URL for a company website or blog — or perhaps to activate a company Twitter account or Facebook page — and been disappointed to find that the account name or URL you hoped [...]

Metrics lead to improved customer experience

Metrics lead to improved customer experience

It’s been twenty years since I had to purchase diapers for either of my daughters, so it might seem strange that I am writing about diapers here, and actually I’m not, the point of this post is to highlight a use case in understanding your customers. What sparked my interest was seeing that Diapers.com has [...]

3 Things Your Business Should Spend On Before Social Media

3 Things Your Business Should Spend On Before Social Media

I have no doubt that you have already seen a dozen posts on the best Social Media tips and tricks for 2013, but before you start writing your must do list of Social Media I want to encourage you to spend money on three different things before you do. Before I get into the three [...]

Twitter Vine: A Product Going Nowhere

Twitter Vine: A Product Going Nowhere

Last week the Social Media Guru’s were at it again, declaring the creation of the next big thing as Vine, the 6 second Video platform produced by Twitter. Only last week I wrote about Facebook’s Graph Search as being rolled out purely for those in the industry – a product that no one else would [...]

Why Facebook’s Graph Search Doesn’t Matter

Why Facebook’s Graph Search Doesn’t Matter

Last week Facebook launched another new feature, Graph Search. When I heard the name my eyes glazed over – it sounded far too like a high school math class to me. In many ways it is. There have already been hundreds of posts about the amazing new feature, how it will empower, enhance and otherwise [...]

Small Businesses Need PR lessons

As an author and writer I regularly use the service HARO (Help A Reporter Out) I’ve actually been using it for a few years now. If you are looking for sources, comments, ideas etc on a story you are writing it is, in my experience, the best service available – especially as it is free! [...]

Getting Personal With Your Social Marketing

Getting Personal With Your Social Marketing

Today’s post is a guest post from Anita Brady. Anita Brady leads the team at www.123Print.com. 123Print offers customizable print products for business and life situations, and has everything needed to market a business. A place where you can make your own business cards and design other promotional items that combine high quality and customization [...]

Did LinkedIn Just Kill Its Value?

Did LinkedIn Just Kill Its Value?

LinkedIn introduced a new feature this week., endorsements based on keywords. On the surface this might look like a great idea. After all getting people to actually write you a recommendation can be difficult and time consuming but if all they have to do is click a button well that should speed the process up. [...]