What The Gowalla Sale Means for Marketers & Others

What The Gowalla Sale Means for Marketers & Others

Yesterday saw the confirmation of the sale of Social Location Marketing app Gowalla to Facebook for as yet undisclosed sum. This is part of the compression of the space that many predicted would happen this year. Earlier in the year we saw Whrrl bought and closed down by Groupon. Gowalla, in their announcement yesterday noted [...]

Released to the Wild – Social Location Marketing book is available

Released to the Wild – Social Location Marketing book is available

After what seems like an eternity to me, though in reality is a very short amount of time, my book Social Location Marketing is now available online and in bookstores. Copies of it are shipping as of yesterday. Social Location Marketing It’s been a great journey getting from the original concept to having the physical [...]

Gowalla checks in with Foursquare

Gowalla checks in with Foursquare

Gowalla, the Social Location Sharing app based in Austin, Tx released its new iPhone app today that not only includes a complete redesign of the already slick looking interface but includes in the new functionality the ability to checkin with Foursquare their biggest rival. A lot of people were surprised by this move, including Dennis [...]