Foursquare has announced that the service will now be available in five languages other than English. These are French, Italian, German, Spanish, and Japanese. Apparently more languages are promised. The two year old service started out with only a handful of US cities in which the service worked. They added more and more as demand [...]
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February 15, 2011 By Simon Salt
From Local to Global back to Local: Foursquare in Your Language
Filed Under: FourSquare, Marketing, Smart Marketing, Social Location Sharing, Social Media Tagged With: Foursquare, Languages, LBS, Localization, Social Location Marketing, Social Location Sharing
September 28, 2010 By Simon Salt
3 Things that will change your marketing plan in 2011
October is almost upon us and for many it is the start of the final quarter of 2010. The quarter that involves a final push to meet targets, the quarter that involves reflection on what worked this year and what didn’t and the quarter that involves finalizing plans for 2011. As marketers draw up their [...]
Filed Under: Business, Marketing, Micro-payments, QR Codes, Social Location Sharing Tagged With: LBS, Location Based Services, Micro-payments, QR Codes, Social Location Marketing, Social Location Sharing
September 15, 2010 By Simon Salt
LBS is not the term you’re looking for
Location, Location, Location – I live, eat, dream and of course write about location every day at the moment (the book is almost complete!). Of course I’m not the only one writing about it, which is actually a very good thing. I learn as much from other people as I share with them. One thing [...]
Filed Under: Business, Marketing, Observations, Social Location Sharing Tagged With: LBS, Location Based Services, Location marketing, Social Location Marketing, Social Location Sharing


