It’s been twenty years since I had to purchase diapers for either of my daughters, so it might seem strange that I am writing about diapers here, and actually I’m not, the point of this post is to highlight a use case in understanding your customers. What sparked my interest was seeing that Diapers.com has [...]
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February 8, 2013 By Simon Salt
Metrics lead to improved customer experience
Filed Under: Business, Marketing, Mobile, Mobile Apps, Smart Marketing, Technology Tagged With: Diapers.com, iPad app, Mobile, Mobile apps
September 30, 2011 By Simon Salt
Mobile: not the future, the present
This post started as a comment on Google +, but I realized that it was a bigger conversation, why is Google ignoring Mobile? What? How can I possibly say that? They own the android mobile operating system, which is the largest selling mobile operating system in the world. They just bought Motorola Mobile. They are [...]
Filed Under: Google+, Social Media, Technology Tagged With: Google, Mobile, Mobile and Social, mobile marketing, mobile social media


