Choosing a Social Media Partner Gets Easier with InvestInSocial

Choosing a Social Media Partner Gets Easier with InvestInSocial

Choosing a partner to work with for your social media needs is not an easy process. I wrote about how I viewed the process back in 2009. Not much has changed in the intervening two years. With the exception that there are even more companies and people adding “Social Media” to their list of services [...]

2012 & The Death of The Social Media Agency

2012 & The Death of The Social Media Agency

While most pundits are currently producing their 2011 predictions (I did mine back in October) I want to put out a prediction for 2012. I believe that it will herald the end of the Social Media agency. I am starting to see some real maturity amongst certain companies in their understanding of where Social Media [...]

Learning Lessons From Your Clients

Learning Lessons From Your Clients

One of the biggest challenges anyone working with specialists of any kind has is understanding the answers that they get to questions. Often this is because the question that was asked meant one thing in the mind of the person asking it and something completely different in the ears of the person hearing it. I [...]